Hellisheiði, the fifth largest geothermal power station in the world and Iceland's largest.
Investment opportunities in Iceland
Iceland offers a wide variety of business opportunities within different sectors and regions of Iceland.
A growing number of investors are acquiring stakes in Iceland’s dynamic, high-tech enterprises or making strategic purchases in production and services related to their international activities. Investors have found an investor-friendly environment with high professional standards in all the support services that a business launch needs.
Business Iceland is continually working to support the international reach of the six key areas: Energy & Green Solutions, Innovation, Creative Industries, Tourism, Fisheries, and Food & Natural Products.
Explore examples of opportunities
Examples of projects and opportunities ranging from hospitality projects to large-scale mixed-use development can be explored here.
Sustainability
Sustainability is a crucial factor, and with 100% of electricity production and space heating from renewable hydro or geothermal resources, Iceland has a compelling value proposition for responsible businesses. Incentives for green investments and an emphasis on fully utilizing all energy and value streams, whether from geothermal power plants or the seafood industry, have generated exciting opportunities.
Eco-industrial parks are developing based on geothermal resources. Combining multiple value streams from geothermal power plants provides opportunities to create unique, sustainable inputs to diverse processes.
- Microalgae cultivation utilizing sustainably sourced electricity, geothermal energy, and CO2
- Waste-to-value food processing or cultivation based on geothermal heat
- Liquid fuel production using electricity and CO2
- Algae-based cosmetic production
A scientist at Algalíf, leading supplier of high-grade natural astaxanthin products from microalgae
Iceland’s green energy has attracted investment projects seeking to minimize their carbon footprint, such as data centers. In recent years, there has been an increased interest in projects utilizing clean energy to create alternatives to fossil fuels, such as hydrogen, green ammonia, methanol, and synthetic gas. Developing wind energy in Iceland for this purpose is another field of interest.
Iceland's energy infrastructure is state-of-the-art, and the country has consistently ranked among the world leaders in power infrastructure reliability and efficiency. The transmission grid connecting all the hydro and geothermal power plants is circular with redundant routes to ensure maximum uptimes.
Data Centers by Iceland
Iceland: The coolest location for data centers
Iceland has one of the world’s most reliable power infrastructures and renewable power sources to minimize the carbon footprint of data centers while also reducing costs. Although the cooler Icelandic climate might not be for everyone, it makes year-round ambient cooling possible. It saves tremendously on energy that would otherwise be needed to cool data centers. Depending on location and ambient temperature, cooling is responsible for 39% of the total electricity usage of an average Data Center. In the case of Iceland, only fans without AC systems are needed for sufficient cooling. Natural cooling provides an approximate 39% energy advantage!
Iceland is also well connected to North America and Europe through high bandwidth submarine fiber cables operated by Farice. Both the overseas connections and the backhaul is redundant. Data Centres in Iceland enjoy both low latency and security. The fourth cable, connecting through Galway, Ireland, is scheduled to be operational by the end of 2022.
Iceland is the ideal location for your data
Use renewable energy and free cooling for a more environmentally friendly data center.
Innovation and R&D
In recent years, Iceland has offered a favorable business environment, including low corporate tax rates, the availability of land and green energy at competitive prices, and efficiency within a European legislative framework that supports R&D organizations. Iceland offers incentives for R&D in the form of tax credits. The tax credit is 35% of the actual R&D cost, and the aid is granted as a reimbursement.
In Iceland, new companies have been established in emerging areas such as biotechnology, information technology, health technology, and pharmaceuticals. These companies have thrived and sponsored a highly skilled and educated workforce. Iceland also enjoys an advanced health system that offers access to valuable population-based data for use in e.g., clinical trials.
A source of pure products
Iceland’s clean energy, geothermal resources, cool pure air, and unpolluted waters are a source of multiple opportunities in specialized food, food supplements, nutraceuticals, cosmetics, vertical farming, microalgae production, and fish farming.
Using 100% clean energy to produce vital proteins and nutrition while minimizing the carbon footprint is essential to tackling the climate crisis. Using wastewater from geothermal power plants to farm fish in an optimally controlled environment is a growing industry in Iceland. So is harvesting algae from the pure waters around Iceland for skin care products or food supplements.
Tourism in Iceland: A Sector Rebounding and Evolving for Sustainable Growth
From 2010 to 2019, the number of foreign visitors to Iceland grew exponentially, positioning tourism as one of the country’s most dynamic economic sectors. While the COVID-19 pandemic temporarily disrupted this momentum, Iceland has seen a strong and steady recovery since 2022, with visitor numbers approaching and, in some months, surpassing pre-pandemic levels.
This rebound, combined with strong political and business support, public-private partnerships, and a clear focus on sustainable development, targeted marketing, and infrastructure investment, continues to make Icelandic tourism a promising opportunity for investors.
Strategically located between North America and Europe, Iceland is easily accessible from major international hubs. The majority of visitors have above-average incomes, with the United States and China driving growth in recent years, while the British Isles and Central and Northern Europe have remained solid markets.
Reducing seasonality remains a key objective in Iceland’s tourism strategy, helping to spread visitor flows more evenly throughout the year and across the country.
Iceland’s official tourism policy emphasizes sustainability, with development aligned closely with nature and local communities. The government has published a comprehensive tourism impact assessment, which informs infrastructure investment, product development, and regional destination management plans. Quality, innovation, and a distinct visitor experience are at the heart of this long-term vision.
Numbers of foreign visitors to Iceland 2012–2022
Source: Icelandic Tourist Board
Real Estate
Real estate development and investment are an important part of most sectors. The Icelandic real estate market is diverse and offers various opportunities. For opportunities in the various sectors, please visit the relevant pages.
Large real estate development projects are in the pipeline in Iceland, welcoming investors. Several projects and service partners joined Business Iceland at MIPIM 2023, giving an idea of the opportunities. See more here.
The largest upcoming project is K64, the mixed-use development of 55 square kilometres of land around Iceland's main International Airport. Learn more about the Keflavik Airport Area Strategic Masterplan here.
For a general overview Nordic Real Estate Advisor Croisette compiles both annual and quarterly reports on the Icelandic real estate market, both commercial and residential. These publications include in-depth analysis of yield trends, transaction volume, and value. Mapping of major commercial clusters and rental yield across CBD areas and real estate types. To download the reports, please visit the report centre of Croisette Real Estate Partner Iceland.
